What it means
لینک (link) is the Persian word for a hyperlink: any URL you can click. The link in an Instagram bio, the address you paste into a Telegram chat, the URL someone sends you to download a film, all لینک. The word is fully naturalized; nobody hears it as English anymore. It conjugates into Persian sentences without a hiccup, takes Persian possessive endings (لینکش, link-esh, its link), and pluralizes the Persian way (لینکها, link-hā, the links).
The Pure Persian Movement option is پیوند (peyvand, bond, connection), the same word used for marriage bonds and family ties. The Farhangestan adopted it as the official replacement. In tech contexts almost nobody uses it; لینک is universal.
How to use it
link-esh kojāst?
Where’s its link?
لینکش کجاست؟
link-e khabar-o barām befrest.
Send me the link to the news article.
لینک خبر رو برام بفرست.
in link kār nemikoneh, error mide.
This link doesn’t work, it gives an error.
این لینک کار نمیکنه، error میده.
Common collocations
- لینک گذاشتن (link gozāshtan, to put a link, post a link)
- لینک دادن (link dādan, to give a link, share a link)
- روی لینک کلیک کردن (ruye link click kardan, to click on the link)
- لینک کوتاه (link-e kutāh, short link)
- لینک مرده (link-e morde, dead link, broken link)
The phrase لینکش کجاست (link-esh kojāst, where’s its link) is one of the most-typed sentences in Iranian Telegram and WhatsApp, the standard request for a source whenever someone mentions a film, song, article, or app.
Where it comes from
Link entered Persian with the early web in the mid-1990s, when the language had no native word for a clickable cross-document reference. The Farhangestan offered پیوند, drawing on the word’s existing sense of connection, but the proposal arrived after لینک had already saturated the user-facing layer of every Iranian website and browser. The two now coexist asymmetrically: لینک in speech and casual writing, پیوند occasionally in formal print and government style guides.
In our voice
Say لینک. It works in every register that matters online. Recognize پیوند on official platforms and in some academic writing, but do not deploy it conversationally unless the room is full of Farhangestan members.
References
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